We use cookies. Find out about cookies here. By continuing to browse this site you are agreeing to our use of cookies.

Director, Product Marketing, Seattle, Washington

Created06/05/2021
ReferenceR-60919
CategoryMarketing Group
Job typeFull Time
CountryUnited States
StateWashington
CitySeattle
Zip98119
SalaryCompetitive
The New Partner Solutions team within Expedia For Businesses will be identifying new products, services , and capabilities to bring to our partners, incubating and accelerating high potential opportunities, and sett l ing efficient winning go-to-market models for new offerings. We are hiring for a Director, Product Marketing for this team!

At Expedia Group, we're passionate about our people, our customers, our values and our culture. We seek a strong business-minded i nnovative marketer who has a bias for action, experience with change management new products , and the ability to empower and lead people around them. This leader embodies a growth mindset and promote a diverse and inclusive team culture that attracts and grows people.

What you'll do
  • Position our Future Offerings: Evolve overall positioning of new products and services based on our innovation strategy over time
  • New Solution Messaging: Build messaging during test and learn phases to understand customer needs prior to partner development
  • Concept Definition: Concretely define potential product offerings for market testing
  • Position to Win : Build positioning and differentiation statements for new offers
  • Market Feedback: plan the best feedback mechanisms for new services during incubation including target segments, methods, content, etc.
  • Identify Winning Strategies : identify success criteria to support pilot planning


What you bring
  • Bachelor's degree, MBA preferred or equivalent and 5+ years in go-to-market strategy, new product development or B2B product marketing - 10+ years experience overall
  • Ability to build positioning for new products and services
  • Effective customer and prospect market research to test for market feasibility
  • Experience driving positive outcomes through B2B Marketing
  • Very strong interpersonal skills (externally and internally at all levels)
  • Ability to define strategic priorities
  • Experience working across teams, and leading without direct authority to achieve results
  • Innovation/Commercial Incubator experience a plus!
  • Travel industry experience a plus


About Expedia Group

Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, Egencia®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.

*LI-LS1

About Expedia Group

Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, Egencia®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.

© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.
EmployerExpedia, Inc.

Get new jobs by e-mail